The most wonderful time of the year is upon us, which means wardrobes everywhere are about to take on a decidedly more festive, sparkling charm. Serena is the first to get into the Christmas spirit. Cocktail parties, carol services or the work Christmas soirée (Serena’s favourite evening of the year!). She’s poised with a glass of champagne in one hand and draped in stunning jewels, which truly make the festive party look and add elegant shimmer and shine to every outfit.
At Serena Ansell, we gravitate towards the kind of shine that feels natural to the evening. For celebrations, diamonds and gemstones remain the quiet hero of a refined winter wardrobe.
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Embrace the “More is More” with intention
The party season invites a bolder approach to colour and scale. A gemstone pendant or pair of statement earrings becomes the natural focal point of your look. Choosing an outfit that complements the stones is essential. When paired with clean lines or a quieter palette, the eye is drawn instinctively to the centre of your outfit, allowing the jewellery to hold the moment throughout the evening.
Serena’s styling tip: If one piece carries the look, give it room to breathe. Keep supporting jewellery understated and minimal to allow the hero piece the attention it deserves. Nothing will beat the Gemstone Cluster Party Earrings.
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Lift your outfit with a diamond detail
Whatever your age, sequins, silk or a considered LBD all welcome a diamond accent. It adds a quiet touch of glamour that elevates an evening look without effort. A gemstone pendant or a diamond ring can you take you seamlessly from a members’ club cocktail party to a Christmas carol concert. A reliable touch of sparkle that stays with you from season to season. Serena’s Diamond Edit was created with exactly these moments in mind. Hello, beautiful Baguette Diamond Ring, we want you! 👀
Serena’s styling tip: Diamonds are forever. But they are also for everyday. Wear them often. Because jewellery is for wearing, not hiding in a box.
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Introduce colour and festive flair
Gorgeous green tsavorites and emeralds, radiant red garnets and rubies, bright blue aquamarines and sapphires, and perfectly pink tourmalines. With so many wardrobes centred around deeper tones at this time of year, adding colour with gemstones introduces vibrancy without the need to rethink your entire look. The contrast keeps everything balanced, especially in evening settings where the light shifts throughout the night. The Garnet Pendant Necklace has our pick for festive flair.
Serena’s styling tip: When wearing brighter shades, pair them with diamonds rather than bright gemstones. It allows the light to catch softly without competing with the fabric.
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Transition with ease from day to night
December in London rarely sticks to one pace. A lunch meeting in Marylebone can lead straight into early evening drinks in Notting Hill, and your jewellery should move with you just as easily. A refined diamond Medallion sits beautifully against a daytime knit and looks just as special under candlelight. Layered pieces or those with subtle adjustability adapt naturally as the day unfolds, adding depth without ever feeling overdone. Our Medallion Collection has recently had a new addition which you’re bound to fall in love with - The Compass Medallion
Serena’s styling tip: Versatility is central to Serena’s jewellery. Choose pieces that feel as at home in your everyday wardrobe as they do at a festive gathering. It is the simplest way to achieve an effortless, elegant finish.
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Pay attention to the final details
Metal choice: Yellow gold is at the heart of Serena’s collection. It’s warm, pairs seamlessly with winter style and enhances diamonds and coloured gemstones with an elegant glow.
Proportion: A statement piece works on any frame when it complements the lines of your outfit. Let the jewellery feel intentional, whether it is a single bold moment or part of a layered look.
Layering: Layering is as fitting for daytime as it is for festive evenings. Stagger lengths to give each piece its own presence, and make use of adjustable lengths and subtle clips on Serena’s chains and pendants to tailor your look to any neckline or occasion.
The most important aspect of a festive wardrobe is that you feel like yourself. The right jewellery brings flair to every look, and should always reflect your personal style. At Serena Ansell, pieces of jewellery carry stories and elevate the everyday. They’re made for those who ask for more from the afterparty.
Choose the piece that you feel instinctively drawn to. Pair it with your favourite winter look. Walk in knowing your jewellery is doing exactly what it should.
